White Glove Service for San Diego’s Hospitality Industry: Driven by Passionate People, Stokes Wagner Provides 5-Star Legal Services to Those in the... People Skills, Digital Leadership, Empowered Clients: Jackson & Wilson Showcase the Human Side of Law and Business withCutting-Edge... Attorney Safety: Interview With Stephen Kelson: Earlier this year, I shared statistics about threats of violence made against attorneys.... What Makes Your Firm Stand Out?: Tell us if you’ve met this guy before: John Smith is a personal injury attorney who... Compartmentalize and Integrate: Five Ways to Handle it ‘All’: I am a lawyer and a parent. I also try to have a social life, volunteer, take care of my... Tips for the Well- Dressed (Male) Lawyer: Every new parent knows there are far more clothing options for baby girls than baby boys.... Community News – September 2017: Attorney Antoinette Middleton, founder of the Law Offices of Antoinette Middleton, was... Tried, Tested & Triumphant: Khashayar Law Group Secures Position as One of Southern California’s Top... 7 Ways to Make Billing More Effective: Lawyers may practice in different areas of the law and serve a wide range of clients, but... Protecting Your Firm from Ransomware: Ransomware attacks are affecting every type of business in America, and law firms are no...
Executive Presentations-468x60-1

My Law Firm Internet Marketing Routine

Before I opened up my law firm, practicing criminal defense and DUI defense, I knew that I had to overcome one major hurdle to be successful - I had to get clients. I knew that without clients I would have no income, and with no income I would have no business.

When I talked to people about getting clients, they all told me some of the same things. Put your name in the yellow pages; advertise in church bulletins, etc., etc. But I knew that paper advertising was a dinosaur in today's marketing arena. I knew this because I just thought about where I went when I needed help with something - I went to the internet.

My law firm internet marketing efforts didn't start by going to some self-proclaimed expert on the subject, or someone who called claiming they could get me high on Google (there are a bunch of those people). No, I went somewhere that I thought I could learn how to really do it. I went to the internet marketers out there. See, there is this whole subculture of people that make money by creating information on the internet and then advertising on it. It's sort of like there are a limitless number of highway billboards out there for advertising, all you have to do is build the billboard and get people to drive down your road.

Anyway, I quickly learned that the best way to go about law firm internet marketing was to create a lot of votes for my site in the way of back links, or links from other place to my site. So I started doing that.

And we are finally to the subject of the article, my daily routine for my law firm marketing efforts. It's not rocket science, it's just elbow grease. What I do every day is this: for each of my sites (I have two) I go out and I write one article and point it to the main page and I write one article and point it to the subpages of my website. That means every day I write four articles.

That's right, I write the articles. That does two things. It helps me to know they are of good quality (people will read them) and it makes me feel good to accomplish something like that. It takes me about an hour and a half each day (20 minutes an article) and it helps immensely.

So, if you are starting a law firm or interested in learning about how to get some internet exposure for your law firm for free, you're welcome, because I just showed you how.

If you want Google search engine exposure for your web presence for cheap, you don't have to hire or be an SEO expert. All you have to do is learn the fundamental and practice the fundamentals. In no time you'll be able to show Google that your site is an authoritative site on your subject matter and that people can be helped by going there. Good luck!

Digg This
Reddit This
Stumble Now!
Buzz This
Vote on DZone
Share on Facebook
Bookmark this on Delicious
Kick It on DotNetKicks.com
Shout it
Share on LinkedIn
Bookmark this on Technorati
Post on Twitter
Google Buzz (aka. Google Reader)
www.pdf24.org    Send article as PDF   

Filed Under: Marketing

Tags:

About the Author:

RSSComments (0)

Trackback URL

Leave a Reply

  • Polls
    Sorry, there are no polls available at the moment.