DLTS Law. From the Ashes of the Recession.: D’Egidio Licari Townsend & Shah, APC’s unusual beginningsspark evolution of... How to Create an Email Law Alert. Powerful Marketing Tool Replaces Printed Newsletters.: Thanks to email, you can now write and distribute a weekly Law Alert without buying a... 8 Sure-Fire Tips for Enticing Readers In Your Marketing Materials: Because I’m a copywriter, my opinion is likely a little biased, but I truly feel the... 5 Tips to Improve Back-Office Processes: Are you contemplating streamlining, centralizing or outsourcing some or all of your law... 4 Reasons Prestige Doesn’t Justify Your Rates. Your Law Firm Proposal Needs Better Differentiators.: There you are, in your office, the night before your proposal is due, cursor blinking on... 4 SEO Tips Law Firms Can Implement Today: Law firms need clients to survive, and the Internet has changed the face of business... McIntyre’s Civil Alert. Organized Succinct Summaries.: CALIFORNIA COURTS OF APPEAL - Appeals - Chango Coffee, Inc. v. Applied Underwriters, Inc.... Sales and Marketing are Not the Same: There is an understandable confusion among lawyers about the difference between Sales and... From Business Owner To Business Owners’ STRONGEST ALLY: Anderson Reynard, LLP’s Managing Partner John Reynard‘s experience as a CEO,COO, and... How to Divide Law Firm Partnership Income: One of the quickest ways to silence a roomful of lawyers is to raise the question of how...
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RSSArchive for December, 2011

On Top of his Game: William M. Berman

On Top of his Game: William M. Berman

In the game of life, there is often a common driving force shared amongst those who achieve the kind of success that results in earning the status of “expert.”  That force is, unequivocally, a relentless commitment to hard work. In the case of William M. Berman, founding and managing partner of Berman & Riedel, LLP, […]

17 Fatal Marketing Mistakes

17 Fatal Marketing Mistakes

Lawyers who rely on traditional marketing methods are fast discovering that many “time-proven methods” no longer work.  Lawyers could dramatically improve their marketing results by avoiding the following mistakes and heeding this updated advice. MISTAKE #1: Relying on referrals.  When you depend on referrals as your sole source of new business, you allow middlemen to […]

What are Law Firms Doing to Develop the Next Generation? Developing Successful Lawyers and Rainmakers

What are Law Firms Doing to Develop the Next Generation? Developing Successful Lawyers and Rainmakers

It’s almost a brand new year. What are law firms doing to develop the next generation of successful lawyers and rainmakers in 2012 and beyond? The answer to that question depends in part on how the firm is doing in the current economy and whether the firm views the development efforts to be a cost […]

What’s Our Deal?

What’s Our Deal?

At a recent conference, I heard a number of successful firm leaders describe how their firms had achieved significant growth and profitability. A common phrase used by each and every one of these firm leaders was “making sure that all the key people were ‘on the same page.” Clearly, it was important that something was […]

Revolutionary Thoughts:  Revamping Family Law

Revolutionary Thoughts: Revamping Family Law

“You say you want a revolution – Well, you know – We all want to change the world – You tell me that it’s evolution Well, you know – We all want to change the world” … Paul McCartney / John Lennon It’s time for a revolution in the family law world. Most people practicing […]

The Rambling Witness

The Rambling Witness

Question: How do you prepare a talkative witness who rambles instead of answering questions directly? If you don’t have a sock handy, use a stopwatch or an hourglass. Literally. Your rambling witness can be trained to answer concisely when watching the clock. This will teach the talkative witness to shrink responses under pressure and stress, […]

Investigative Series:  What’s In a Name?

Investigative Series: What’s In a Name?

To the general public, a Name is a personal reference point. We use it to create familiarity and to be personable.  In the business and legal communities, parties will contract with a Name and in adversarial situations, will sue the Name.  In the investigative sector, a Name is an identifier; it is the nucleus of […]

You Better Not Shout, I'm Telling You Why

You Better Not Shout, I’m Telling You Why

Whether you believe in Santa or not there are some cool little presents of wisdom in that bag of his. In the good for goodness sake category, is the time honored principle that good  things  come to those who treat others well. Maybe it isn’t Santa, but there are many in your path who know if you’ve been […]

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