DLTS Law. From the Ashes of the Recession.: D’Egidio Licari Townsend & Shah, APC’s unusual beginningsspark evolution of... How to Create an Email Law Alert. Powerful Marketing Tool Replaces Printed Newsletters.: Thanks to email, you can now write and distribute a weekly Law Alert without buying a... 8 Sure-Fire Tips for Enticing Readers In Your Marketing Materials: Because I’m a copywriter, my opinion is likely a little biased, but I truly feel the... 5 Tips to Improve Back-Office Processes: Are you contemplating streamlining, centralizing or outsourcing some or all of your law... 4 Reasons Prestige Doesn’t Justify Your Rates. Your Law Firm Proposal Needs Better Differentiators.: There you are, in your office, the night before your proposal is due, cursor blinking on... 4 SEO Tips Law Firms Can Implement Today: Law firms need clients to survive, and the Internet has changed the face of business... McIntyre’s Civil Alert. Organized Succinct Summaries.: CALIFORNIA COURTS OF APPEAL - Appeals - Chango Coffee, Inc. v. Applied Underwriters, Inc.... Sales and Marketing are Not the Same: There is an understandable confusion among lawyers about the difference between Sales and... From Business Owner To Business Owners’ STRONGEST ALLY: Anderson Reynard, LLP’s Managing Partner John Reynard‘s experience as a CEO,COO, and... How to Divide Law Firm Partnership Income: One of the quickest ways to silence a roomful of lawyers is to raise the question of how...
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RSSArchive for August, 2014

An Attorney for ALL SEASONS

An Attorney for ALL SEASONS

Family means everything to me. It is one of the main reasons I chose to specialize in protecting families and their legacies,” says Jeff Matsen, founding partner of Matsen Voorhees Mintz LLP, and one of Worth Magazine’s Top 100 Attorneys. Continuing he says, “My wife Susan and I are blessed to have seven children and 17 grandchildren. I am […]

FAMILIES 1ST LAW & MEDIATION, APC

FAMILIES 1ST LAW & MEDIATION, APC

Bonnie Rabinovitch–Mantel Fights Passionately and Zealously For What Is Right And Reasonable “FAMILY LAW, AS A GENERAL RULE, IS FRAUGHT with emotion, trauma, drama, anxiety and tension. It’s not easy to get divorced, break up the family, and then try to move on. Knowing that, I practice with a focus on the family, primarily the children; the innocents in every divorce […]

AJAY GUPTA

AJAY GUPTA

“I always knew I would go to law school at some point in time. I was involved with real estate development prior to going to law school. While growing up I watched my family go through a myriad of partnership issues. Law always seemed like a natural fit for me,” says Ajay Gupta, Founder of Gupta Legal Center, P.C. Indeed, he […]

Legal Marketing. 5 Ways to Make Your Firm Bios Stand Out Online

Legal Marketing. 5 Ways to Make Your Firm Bios Stand Out Online

Drawing on over twenty years’ experience in branding and positioning, Paula Black has advised law firms around the globe on everything from powerful and innovative design to marketing strategy and business growth. She is the award-winning author of “The Little Black Book on Law Firm Branding & Positioning,” “The Little Black Book on Law Firm […]

LAW FIRM BRANDING. The danger of illusory brands

LAW FIRM BRANDING. The danger of illusory brands

OVER THE LAST TEN YEARS, WE HAVE WITNESSED ADVANCES IN LAW PRACTICE TECHNOLOGY, THE EXPANDING ROLES OF PARALEGALS, AND THE OUTSOURCING OF LEGAL WORK. YET DESPITE ALL OF THESE COST-CUTTING AND TIME-SAVING ADVANTAGES, MANY LAW FIRMS, ESPECIALLY THE LARGE ONES, REMAIN STRUGGLING FOR THEIR VERY SURVIVAL. Only a decade ago, law firms were enjoying remarkable levels of growth and prosperity. Firm coffers were […]

How About a Joint Venture? A Twist on Referrals for Small and Solo Law Firms

How About a Joint Venture? A Twist on Referrals for Small and Solo Law Firms

A very old and common technique for building business is to ask for and give referrals. Every year I get at least a handful of letters and brochures from law firms seeking referrals on their areas of expertise. I also know many lawyers, solo practitioners in particular, that refer business that comes their way, when […]

5 TIPS FOR THE BEST LAW FIRM LOGO

5 TIPS FOR THE BEST LAW FIRM LOGO

What does your law firm logo suggest to your potential clients? You only have one chance to make a first impression. Upon meeting a new or prospective client and exchanging business cards, the client will get an impression of your firm based on the law firm logo alone. So, what does your logo say about […]

LAWYERS GENERATE A MILLION DOLLARS IN ADDITIONAL INCOME FOR YOUR LAW FIRM

LAWYERS GENERATE A MILLION DOLLARS IN ADDITIONAL INCOME FOR YOUR LAW FIRM

Today’s lawyer is so focused on getting the message out that will persuade the potential client to call the firm; the lawyer fails to look within to see if a change in the thought process, management, or delivery of the product can create new clients. From someone who spends a great deal on marketing, I have become quite savvy on […]

Community News - September 2014

Community News – September 2014

Mikel R. Bistrow, a bankruptcy and transactional finance partner in Ballard Spahr’s San Diego office, has been selected a San Diego County 2014 Top Attorney Finalist in the Real Estate & Construction Transactional category by The Daily Transcript. The Top Attorneys are determined through an extensive peer voting process whereby 10 finalists are selected from […]

Cool, Calm & Collected

Cool, Calm & Collected

Thomas Frost’s commitment to capturing the facts and ensuring collectability has won him the loyalty of clients ranging from Fortune 500 companies to individual victims of financial and securities fraud “I front load cases with a tremendous amount of time and energy. I thoroughly research and analyze every potential claim and party at the outset of my representation, giving […]

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