DLTS Law. From the Ashes of the Recession.: D’Egidio Licari Townsend & Shah, APC’s unusual beginningsspark evolution of... How to Create an Email Law Alert. Powerful Marketing Tool Replaces Printed Newsletters.: Thanks to email, you can now write and distribute a weekly Law Alert without buying a... 8 Sure-Fire Tips for Enticing Readers In Your Marketing Materials: Because I’m a copywriter, my opinion is likely a little biased, but I truly feel the... 5 Tips to Improve Back-Office Processes: Are you contemplating streamlining, centralizing or outsourcing some or all of your law... 4 Reasons Prestige Doesn’t Justify Your Rates. Your Law Firm Proposal Needs Better Differentiators.: There you are, in your office, the night before your proposal is due, cursor blinking on... 4 SEO Tips Law Firms Can Implement Today: Law firms need clients to survive, and the Internet has changed the face of business... McIntyre’s Civil Alert. Organized Succinct Summaries.: CALIFORNIA COURTS OF APPEAL - Appeals - Chango Coffee, Inc. v. Applied Underwriters, Inc.... Sales and Marketing are Not the Same: There is an understandable confusion among lawyers about the difference between Sales and... From Business Owner To Business Owners’ STRONGEST ALLY: Anderson Reynard, LLP’s Managing Partner John Reynard‘s experience as a CEO,COO, and... How to Divide Law Firm Partnership Income: One of the quickest ways to silence a roomful of lawyers is to raise the question of how...
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RSSArchive for June, 2015

Caring Beyond The Courtroom

Caring Beyond The Courtroom

Gregory Rizio Believes in Putting Clients’ Needs Ahead of His Own, Championing His Colleagues, and Cultivating a Positive Reputation for Personal Injury Attorneys “My desire to become an attorney began when I was a child. My grandmother told me that I always seemed to have an answer to her complaints, so she told me I should become a […]

Pay Proportional to Performance™

Pay Proportional to Performance™

Getting pay decisions done well is rarely an easy task. There are competing interests between those lawyers who primarily acquire clients and those who focus on practicing law—setting up the age-old debate regarding the relative value of each. Moreover, those competing interests appear across a broad profitability spectrum. Unfortunately, the challenges increase when a law […]

Phone Numbers can make Surprising Impressions

Phone Numbers can make Surprising Impressions

I’ve never been a fan of vanity numbers. 1-800-WHATEVER always raises my blood pressure when I have to figure out which number on the phone is a W, which is an H, and so on. I prefer something like this: Call 1-800-WHATEVER (1-800-942-8383). Still, one thing you can’t deny is that people often remember the […]

7 Steps to Getting Referrals

7 Steps to Getting Referrals

The easiest lead to close is a referred lead. Unfortunately, not many mortgage brokers have mastered the art form that the process entails. I’ve developed a simple, seven-step process to obtaining referrals that will give you so much more success in developing your referral business that you will make it an automatic part of every […]

How Successful Firms Implement Strategy

How Successful Firms Implement Strategy

Most experts on the legal profession currently agree that there is still a shortage of legal work and an over-supply of lawyers. But they also report that overall revenue grew in 2014. There are several reasons for these conflicting reports. One of them is that many of the firms that are doing well have not […]

Key Performance Indicators

Key Performance Indicators

As we enter the final half of this year, it’s important to review your numbers from the first part of this year. Are the numbers of leads you are getting up, down or flat? Are your revenues up, down or flat? How are your receivables? Are you hitting the financial goals you had for your […]

Not-To-Do #6. Limit Yourself by Geography

Not-To-Do #6. Limit Yourself by Geography

Too many lawyers unnecessarily impose artificial geographic limits on their practices. Why not let potential clients decide how important your location is? Whenever I begin coaching a lawyer, one of the first things we do is define what their optimal client looks like. One simple, reliable way to do that is to ask about their […]

Community News – June 2015

Community News – June 2015

Kimberly Ahrens was recently recognized by the San Diego County Bar Association as a recipient of the 2015 SDCBA Service Award. The annual awards recognize distinguished individuals and organizations for their commitment to serving the San Diego Community. Ahrens earned the Service to Diversity Award, which recognizes outstanding service by a member of the legal […]

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