From Confusion to Clarity for Dentists and Physicians: San Diego’s Attorney for Dentists and Physicians Earns a Position on the Leading Edge... 5 Tips for Young Lawyers How to Find Your Way in a Crowded Arena: Young lawyers can face some uphill battles out of law school. The dream of defending the... Signs That Origination Sharing Is NOT Working: In the course of our Partner Compensation System work, we have seen many law firms that... The Surprising Sentence That Keeps Prospects Reading (and Buying): You spend time and resources writing a marketing piece. So why not make sure as many... THE TOP 5 REASONS Your Law Firm Can’t Cross-Sell: Many years ago, as a young marketer at a 500-lawyer firm, the managing partner tasked me... How and Why to Start and Market Your Own Non-Profit Organization: Here’s one of the best-kept secrets in lawyer marketing. Few attorneys take advantage... Community News – November 2018: Higgs Fletcher & Mack announced the addition of Robert W. Lincoln to the Business... Altruism Drives Family Law Attorney’s Success: Business Student Exercising an Educational Option Discovers a LIFELONG PASSION for Family... NETWORKING Planning, Persistence, and Practice: Do not just attend an event—attend with purpose. To go with purpose means setting... Things Lawyers Do ...: I just took my first long vacation in, well, pretty much ever. I’ve taken time off...
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RSSArchive for July, 2018

Vision for Change

Vision for Change

Batta Fulkerson is Giving People a Reason to View Personal Injury Law Firms Under a New Light Breaking Away Dan Fulkerson and Paul Batta, Co-Founders of Batta Fulkerson Law Group, Inc., have always had the mutual goal to eventually start their own law firm. However, leaving the security of working for a busy law firm […]

Be the Missing Piece: Marketing Your Niche Law Practice

Be the Missing Piece: Marketing Your Niche Law Practice

Marketing a niche practice (especially in a small firm) has its challenges. Although a niche practice area often is surrounded by a big “moat” of needed expertise, the more specialized you are, the narrower your market focus should be. This article focuses on tips for marketing a small firm niche practice, but the concepts are […]

20 Traits of the 100%- Capable Rainmaker

20 Traits of the 100%- Capable Rainmaker

What does it take to be a great rainmaker, able to generate millions of dollars in business each year, reliably? As with every great accomplishment, there’s much more than you can see. The Winter Olympic broadcasts featured background stories about how athletes became among the best in the world at their sport. Before those stories, […]

How Meditation Helped My Law Practice And Why I Think It Could Help Yours

How Meditation Helped My Law Practice And Why I Think It Could Help Yours

Last year, I made equity partner at my Firm. In this blog, I have promised to tell some of the tips that I picked up along the way to share with other women lawyers who may have the same goal. I have been meditating consistently for a few years now but my plan for this […]

Unlocking the Talents of the Millennial Lawyer

Unlocking the Talents of the Millennial Lawyer

“What can I do to convince you to stay?” So asked a senior partner during a long lunch in which he employed every trick of the Socratic method to try to make me reconsider leaving his firm. You see, a few hours earlier, I had just delivered notice of my imminent move to a new […]

Digital Marketing Trends in 2018 and Beyond

Digital Marketing Trends in 2018 and Beyond

If you have seen a slump in your recent marketing efforts, you need to evaluate what you are doing wrong and what you are doing right. As the first quarter of 2018 ends, you should have a good idea of how your marketing efforts are playing out and readjust as needed. While the number of […]

11 “More” SEO Specialists Share Their Best Tips for Lawyers

11 “More” SEO Specialists Share Their Best Tips for Lawyers

This is the question we posed to more than 50 SEO specialists who have done SEO for lawyers. Their answers will provide you with good direction whether you’re formulating your own law firm SEO strategies or just looking for general advice. If you want to improve your own website rankings or your clients’ website listings […]

Community News – July 2018

Community News – July 2018

Seltzer Caplan McMahon Vitek is pleased to announce that Arezoo Jamshidi has been certified as a specialist in appellate law by the State Bar of California Board of Legal Specialization. Jamshidi is an associate in the firm’s Litigation and Appellate departments. Her practice focuses on representing individual clients and diverse businesses on a wide range […]

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