Improving the Profession’s Image by Improving Clients’ Lives: “I’ve come to believe I’ve helped turn peoples’ ideas around about what attorneys... Relationships ARE Paramount: “My favorite adage is that the most important things in life are not things. They are... 14 Marketing Misconceptions That Cost Lawyers A Fortune: 1. You must have a huge, expensive website and blog to attract desirable cases and... Disrespectful Clients Don’t Get To Stay Clients: You know what feels good? Firing a client. - My firm was hired to help a client with... Look in the Mirror: Associates Hold the Key To Their Own Happiness: In a 1955 essay in The Economist, Cyril Northcote Parkinson, a British historian,... SEO SPECIALISTS Share Their Best Tips for Lawyers: This is the question we posed to more than 50 SEO specialists who have done SEO for... The Wrong Approach to Selling Professional Services: A dangerous epidemic continues to wash through the business community,especially among... Quarterbacking Success in a Challenging Field: Every team needs a quarterback, especially when that team is composed of attorneys,... Helping Clients Navigate a Challenging Legal System: “ We bring the same power,resources, experience, and novelapproach to every case we... How to Get More Law Firm Reviews Online: With all the stories we hear of identity theft and security breaches these days, it can...
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RSSAuthor Archive for David Keller

David King Keller is author of the award winning book, 100 Ways To Grow A Thriving Law Practice. His latest book, The Associate As Rainmaker, Building Your Business Brain, is on the American Bar Association’s best seller list. David is an attorney rainmaker coach, MCLE instructor and business development trainer. He has lectured at UC Hastings College of The Law and The San Francisco Bar. He is a member of ABA, BASF, AAJ and LMA. His company website, www.KBDAG.com, lists numerous client testimonials and provides many free articles, including “Social Media For Lawyers.”

You’re In Sales, Get Over It

You’re In Sales, Get Over It

Every communication involves selling. Every utterance is a sales call. Every time you speak, you are making a sales pitch. “Hi honey, how was your day?” That is a sales call. You’re selling the idea that you care about “honey,” that you care about honey’s day, and that he/she still accepts the title of being […]

10 Tech Tips To Increase Productivity and Revenue

10 Tech Tips To Increase Productivity and Revenue

“Attendees were greeted with a long list of experts and exhibitors sharing tech tips that can increase a law firm’s productivity and revenue,” said Adam Stock of Allen Matkins, Co-Chair of San Francisco’s  October 11, 2012 Legal Marketing Association’s Technology Conference West. Indeed, there were tech tips galore. Here are ten of them. Sheenika Shah, […]

10 LinkedIn Techniques To Increase Visibility and Add New Clients

10 LinkedIn Techniques To Increase Visibility and Add New Clients

1. Look for the 2nd Generation Connection. Example: Let’s say you want to reach Raymond Ramsey, Counsel, Bechtel Corp. – Enter Raymond Ramsey Bechtel in the LinkedIn people search box. – Notice if a “generation” number is placed next to his name. – If it’s “2nd” then that means you have a common “connection.” – […]

The Rainmaker’s Mindset for Associates

The Rainmaker’s Mindset for Associates

Many Associates say, “I want to succeed and I understand the need for business development, but where do I find the time?” Of course, you’re busy. So, too, are all Rainmakers. Like anything important, you must set aside time to do it. But how do you do that when everything is a high priority? The […]

I Need Clients Now!

I Need Clients Now!

Everyone knows that business development should be part of every day’s to-do list. Still, it’s the rare lawyer who hasn’t at least once experienced the sudden sinking feeling that comes when you’ve just finished your last client work and don’t know where the next is coming from. When it happens to you, don’t panic. While […]

Major Benefits of the Micro-Break for Lawyers

Major Benefits of the Micro-Break for Lawyers

Cornell University conducted two interesting studies in the past that showed that workers who used their computer to remind them to take a micro-break every 2 hours or so had increased productivity:  13.4% in the 1999 study, and a keyboarding accuracy improvement of 59% in the 2001 joint study with Lockheed Martin. These micro-breaks could […]

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