Changing of the Guard. A SMALL FIRM MAKES BIG CHANGES TO GET BIGGER RESULTS: “We’re changing our name, a rebranding to reflect the major changes we’re making,... Leading Successful Practices Through COVID-19—Learn from Your Peers and Pay It Forward: Recently, LawVision hosted a webinar for the members of its Practice Group Professionals... Standing Out in the New Norm: Be the Solution ...: The past few weeks have bombarded us with a constant stream of information—not only... COVID-19: How to Prepare for Potential Future Disputes. Pandemic-Related Uncertainty Means Business Decisions Will Be Highly Scrutinized.: As the COVID-19 pandemic continues to develop, guiding a business through this time of... Don’t Let Your Blogs and Content Fall Victim to COVID-19: With so many business and personal challenges brought on by the COVID-19 pandemic, it’s... Eight Ways to Keep the Business Development Engine Running During COVID-19: By now, most of you are settling into your new work environment. Some have greater... 16 Easy Ways to Network, Connect with Clients, and Build Brand While Social Distancing: ... your job right now is to lay the foundation for when things return to ‘normal’ -... Community News – May 2020: Snell & Wilmer is pleased to welcome new employment partner Gina L. Miller and new... A CORE VALUE of Giving Back: A LIFELONG TRADITION LEADS TO A LIFE - CHANGING CAREER - “My mom is a lifelong YMCA... 12 Productivity Tips When Working from Home: As I write this, many law firms are shutting down their physical offices and having...
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RSSAuthor Archive for Jim Bliwas

Law marketing veteran Jim Bliwas has spent most of his career working in and with law firms in the U.S. and Canada. He is senior marketing and communications strategist for Professional Services Marketing LLP, and managing director of Leaner Law Marketing Strategies. Reach him at Jim@PSM-Marketing.com.

Don’t Let Your Blogs and Content Fall Victim to COVID-19

Don’t Let Your Blogs and Content Fall Victim to COVID-19

With so many business and personal challenges brought on by the COVID-19 pandemic, it’s easy to forget three things: First, your clients are looking for help and advice as they confront the same challenges you and your firm are coping with today. Second, search engine spiders continue to crawl law firm websites looking for new […]

Content Marketing and Blog Trends for Lawyers in 2020

Content Marketing and Blog Trends for Lawyers in 2020

Like almost everything else in business, there are cycles of what clients want to read at blogs written by attorneys and law firms. In 2020, the most important development in content marketing trends for attorneys will be that the preferences of clients is changing—again. As a result, lawyers and law firms need to adjust their […]

6 Reasons Why Content Is too Important for Lawyers to Write

6 Reasons Why Content Is too Important for Lawyers to Write

Content is about the music, not the words. That’s why it is too important to be written by lawyers and other professionals. It’s not that you don’t know your stuff; rather, it’s that you know it too well. As a result, few attorneys understand how to explain something simply in a blog, article or even […]

Why Are Law Firms Falling Behind?

Why Are Law Firms Falling Behind?

This news ought to be deeply disturbing to managing partners and lawyers everywhere, regardless of the size of their firm: Attorneys are losing their once-revered position as a business’ most-trusted advisor. Other professionals are edging them out, especially accountants and consultants. How did this happen? More precisely, why did lawyers let it happen? Something of […]

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