Renee Galente Stackhouse, Stackhouse APC, San Diego: As Renee Stackhouse (nee Galente) enters her second decade of legal success in San Diego,... The Value of a STRONG NARRATIVE: A Huge Win for a Respected Physician's Breach of Fiduciary Duty, Constructive Fraud and... Law Firm Business Development: “Plans Are Useless, but Planning Is Indispensable…”: “In preparing for battle I have always found that plans are useless, but planning is... 3 Digital Marketing Tips for Lawyers Seeking Traumatic Brain Injury Cases Online: One of the greatest professional concerns facing personal injury lawyers today is an... Choosing the Right Content for Your Law Firm Newsletter: Many of the law firms we talk to do a great job of maintaining contact information for... Asking “What Makes You Stay?” How “Stay Interviews” Can Improve Employee Retention and Productivity: Hiring interviews and exit interviews are a very common, if not completely unavoidable,... Community News – January 2019: The law firm of Balestreri Potocki & Holmes is pleased to announce that attorney... Applied Economics: Business, Personal and Complex Litigation: When Steven Sanchez was a senior at Stanford University he had two forward paths from... How to Protect Your Private Practice From a California Payroll Tax Audit: Did you know you can be held personally liable for payroll taxes if the California... Are You Suffering From Solo / Small Firm Imposter Syndrome?: Until recently, practicing law in the private realm pretty much came down to two...
Executive Presentations-468x60-1

RSSAuthor Archive for John Zissu

John Zissu is the President and Founder of LitigatorEdge Marketing. We specialize in high return on investment strategies. For more information on attorney marketing best practices please visit the LitigatorEdge Web site.

How Do Law Firms Find More Capital?

How Do Law Firms Find More Capital?

Every law firm understands how important it is not just to market, but to do it well.  So, when you look at two law firms that have equally talented staff and equal financial resources, how can one firm dramatically outperform the other?  The secret… (Hint: learn from what large corporations have done to put their […]

Marketing a Plaintiff's Personal Injury Practice - The Pros and Cons of Law Firm Marketing Tactics

Marketing a Plaintiff’s Personal Injury Practice – The Pros and Cons of Law Firm Marketing Tactics

So, you recently won a major verdict or settlement and are ready to take your plaintiff’s personal injury firm to the next level.  How do you put your limited law firm marketing budget to good use?   Do you pay for a billboard on a local highway, buy television advertising, go on the Internet, target a […]

  • Polls