A Specialized Personal Injury & Mass Tort Trial Firm. Getting Extraordinary Results for Ordinary People: Creating the Right Team to Take on Select Cases that Excite Attorneys, Right Wrongs and... Optimizing Your Law Firm’s Financial Health in 2019: Four Areas to Focus Your Spring Cleaning: Fingerprints are unique. No two snowflakes are alike. And each law firm has its own... How to Find and Keep Talent in a Highly Competitive Market: One of the biggest problems companies face, in particular middle market companies, is a... Lessons Learned from Navy SEALs: I will admit it up front—I am in awe of Navy SEALs. My brother-in-law was a career... To Speak Like the Best, You Need to Prep Like the Best: I recently went to the Legal Marketing Association’s (LMA) educational program,... Overconfidence and Law Firm Decline: “Every institution is vulnerable, no matter how great. No matter how much you have... Making a Move with a Purpose: Three to five years into an associate’s legal career is the prime time for associates... Snap! And You Miss It: Snapchat and other photo-sharing apps have redefined how users and employees share... Nobody Wants a Debbie Downer During Initial Consultations: Initial consultations are an important part of most law firms. Potential clients meet... Community News – April 2019: Fifteen Wilson Turner Kosmo attorneys have been selected for inclusion on the San Diego...
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Nobody Wants a Debbie Downer During Initial Consultations

Nobody Wants a Debbie Downer During Initial Consultations

Initial consultations are an important part of most law firms. Potential clients meet attorneys about their cases. They want an attorney who can help them achieve their goals. Most clients come in knowing generally what they want. Some attorneys, however, become naysayers who focus exclusively on worst case scenarios. They instantly become pessimistic about what […]

One Simple Calendar Trick High Achievers Don’t Want You to Know

One Simple Calendar Trick High Achievers Don’t Want You to Know

Billionaires, millionaires, and the middle class all have one thing in common: 24 hours in a day. So, what is so different about exceptional performers? How do they seem to get 10x or 100x more productivity out of a single day? Of course, it comes down to habits and routines. I’ve been trying to include […]

California Case Summaries Monthly™ Organized Succinct Summaries of New California Civil Cases

California Case Summaries Monthly™ Organized Succinct Summaries of New California Civil Cases

CALIFORNIA SUPREME COURT Landlord-Tenant Dr. Leevil, LLC v. Westlake Health Care Center (2018) _ Cal.5th _ , 2018 WL 6597341: The California Supreme Court reversed the judgment of the Court of Appeal. The Supreme Court ruled that an owner of real property that acquires title to property under a power of sale contained in a […]

Law Firm Hospitality

Law Firm Hospitality

Picture this: A law school graduate walks into the law firm’s lobby. She’s a little nervous. She walks up to the receptionist, who takes a moment to look up at her. “Can I help you?” she says. She’s not trying to be rude, but she’s busy and doesn’t recognize the visitor. The woman tells the receptionist she’s […]

9 GROWTH STRATEGIES AND TACTICS from Industry Insiders

9 GROWTH STRATEGIES AND TACTICS from Industry Insiders

Prior to 2008, the legal market was experiencing a 4-6% annual growth in demand. Today, the demand for legal services has stalled at 0%, according to the Thomson Reuters’ 2018 Report on the State of the Legal Market. Combine this with the fact that an HBR Consulting survey found that corporate clients have increased their […]

How to Protect Your Private Practice From a California Payroll Tax Audit

How to Protect Your Private Practice From a California Payroll Tax Audit

Did you know you can be held personally liable for payroll taxes if the California Employment Development Department (EDD) reclassifies your independent contractors? Yes, you read that correctly. Most taxpayers and business owners—including those that own your own private law practice—are unaware of this fact. But because of a recent case ruling—Dynamex Operations West, Inc. […]

Amp up Your LinkedIn Profile With These 10 Tips for Lawyers

Amp up Your LinkedIn Profile With These 10 Tips for Lawyers

The new year is approaching fast and amidst the last-minute holiday shopping, you can be thinking of your professional goals for 2019. One of the best networking sources available is LinkedIn. Unlike other social media platforms such as Facebook and Twitter, LinkedIn is geared towards professionals, which makes it ideal for lawyers. It connects you […]

THE TOP 5 REASONS Your Law Firm Can’t Cross-Sell

THE TOP 5 REASONS Your Law Firm Can’t Cross-Sell

Many years ago, as a young marketer at a 500-lawyer firm, the managing partner tasked me with developing a firm-wide cross-selling project, with the goal of institutionalizing more of our big clients. I did exhaustive research. Of course, every marketer knew that “getting business from existing clients is five times easier than getting a new […]

Why Your Law Firm’s Blog Probably Sucks

Why Your Law Firm’s Blog Probably Sucks

Can we get real here for a minute? Most law firm blogs suck. They really, really suck. And yours is likely to suck too. I responded to a question on an online legal marketing group posed by someone whose firm was struggling to re-launch a blog “to promote business and visibility” and improve their Google […]

19 Secrets That Increase Response to Print Ads

19 Secrets That Increase Response to Print Ads

Have you ever purchased a display ad in the newspaper and then not received a single call? Or placed an ad in a magazine, only to conclude that no one ever saw it? What went wrong? Here are seven common reasons prospects don’t respond to ads. Prospects don’t see your ad because no graphic image […]

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