Community News – January 2020: CaseyGerry managing partner David S. Casey Jr. was awarded the 2019 Hughes McClenahan... Boutique Trial Firm With a National Powerhouse Punch: "I think it’s unusual to find lawyers with our background and qualifications at a small... Your Firm Was HACKED. Now What?: It looked like just another notice from your law firm’s IT guy— probably another... Create and Implement Videos into Your Marketing Strategy: The popularity of videos has increased significantly over the years with the desire of... California Case Summaries. New California Civil Cases.: CALIFORNIA SUPREME COURT - Elections - Patterson v. Padilla (2019) _ Cal.5th _ , 2019 WL... The 3 Main Reasons for Using LinkedIn: How many times have you gone to an event, maybe a conference or a business after hours,... 5 Reasons Why Hiring a Sales Professional Will Benefit Your Firm: The CFO called me and asked if we could schedule our initial meeting to discuss the... 20 Steps to Avoid Employment Lawsuits: I have been asked by more than one frustrated California employer how to avoid or reduce... Getting Back to Their Roots: At Parks & Solar, LLP, plain, old-fashioned hard work plus resourceful thinking... Increasing Diversity in Law 3 Ways to Move Beyond Lip Service: Law firms and legal departments can be doing more to measurably increase diversity. - A...
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Boutique Trial Firm With a National Powerhouse Punch

Boutique Trial Firm With a National Powerhouse Punch

“I think it’s unusual to find lawyers with our background and qualifications at a small firm. Our clients have the benefit of working with leaders in our respective fields of practice where they get direct attention from the lawyers they retain. In short, our clients get the best of both worlds,” says Steven J. Katzman, […]

Increasing Diversity in Law 3 Ways to Move Beyond Lip Service

Increasing Diversity in Law 3 Ways to Move Beyond Lip Service

Law firms and legal departments can be doing more to measurably increase diversity. A recent study found an overall culture of implicit gender bias in major law firms, which often also unconsciously extends to other diverse lawyers, employees, and professionals who work in or for law firms and legal departments. The authors of the study […]

Seller Myths vs. Market Truths

Seller Myths vs. Market Truths

Many refer to the 2008 economic meltdown as the “Great Reset.” For law firm business development, it’s healthy to embrace that as a literal expression. The law business was reset from a seller’s market, characterized by demand exceeding supply, to a buyer’s market, where the reverse is true. One important consequence of that shift is […]

Leaders as Coaches

Leaders as Coaches

Coaching plays a crucial role in keeping people engaged and committed. It brings out the best in them and helps remove obstacles to their success. Coaching is not about telling people what to do or how to do it; rather, you help people discover their own paths by encouraging and questioning. Help eliminate their roadblocks […]

Asking Leading Questions in Job Interviews

Asking Leading Questions in Job Interviews

Hiring law firm employees is a vital task. The employees you hire (or candidates you pass on) can go a long way toward the success of your law firm. One way to hire the best possible candidate is to hone your interviewing techniques. How an individual conducts a job interview is a critical skill for […]

7 Tips to Help Lawyers Become Legal Correspondents to the Media

7 Tips to Help Lawyers Become Legal Correspondents to the Media

When you think of legal media correspondents, who do you think of? Names that quickly come to mind for me are NBC’s Savannah Guthrie and Dan Abrams, NPR’s Nina Totenberg, MSNBC’s Ari Melber, and Ann Coulter. Then there are lots of famous criminal defense and civil rights lawyers who have made their mark on the […]

4 Compelling Reasons Why Lawyers Should Consider Starting a Podcast

4 Compelling Reasons Why Lawyers Should Consider Starting a Podcast

Lawyers are building new and innovative thought leadership platforms using video and audio. Cultivating a reputation as a thought leader is the best form of legal marketing because it allows a lawyer to create a credible, authentic relationship with prospects and meet them where they are, which is online, in control, and searching for solutions to […]

Consider this Version of the Reptile: It’s Not Fear, It’s Anger

Consider this Version of the Reptile: It’s Not Fear, It’s Anger

Defendants in many areas of litigation are likely familiar at this point with the Reptile approach to trying plaintiffs’ cases. A central pillar of the strategy, and its namesake, is the idea that personally relevant fear appeals can be wielded in order to awaken the primitive, or ‘reptile,’ regions of the brain, and that cognitive […]

Lawyers, this Approach Can Backfire on You

Lawyers, this Approach Can Backfire on You

Be very careful. If this is not your style, then suddenly adapting it because you think everyone else is doing it is going to backfire on you. Lately, I have seen some people produce content that has them jumping at the camera and using bigger sounds and more drama in their audio. I am all […]

Cole Casey, The Law Offices of G. Cole Casey. Nothing to Prove

Cole Casey, The Law Offices of G. Cole Casey. Nothing to Prove

Top San Diego DUI Defense Attorney Cole Casey Works Less, Earns More, and Doesn’t Really Care What You Think The cliché that there is “no substitute for experience” certainly applies to the practice of law. If true, it follows that it would behoove attorneys to take as many cases as possible. After all, with each […]

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