DLTS Law. From the Ashes of the Recession.: D’Egidio Licari Townsend & Shah, APC’s unusual beginningsspark evolution of... How to Create an Email Law Alert. Powerful Marketing Tool Replaces Printed Newsletters.: Thanks to email, you can now write and distribute a weekly Law Alert without buying a... 8 Sure-Fire Tips for Enticing Readers In Your Marketing Materials: Because I’m a copywriter, my opinion is likely a little biased, but I truly feel the... 5 Tips to Improve Back-Office Processes: Are you contemplating streamlining, centralizing or outsourcing some or all of your law... 4 Reasons Prestige Doesn’t Justify Your Rates. Your Law Firm Proposal Needs Better Differentiators.: There you are, in your office, the night before your proposal is due, cursor blinking on... 4 SEO Tips Law Firms Can Implement Today: Law firms need clients to survive, and the Internet has changed the face of business... McIntyre’s Civil Alert. Organized Succinct Summaries.: CALIFORNIA COURTS OF APPEAL - Appeals - Chango Coffee, Inc. v. Applied Underwriters, Inc.... Sales and Marketing are Not the Same: There is an understandable confusion among lawyers about the difference between Sales and... From Business Owner To Business Owners’ STRONGEST ALLY: Anderson Reynard, LLP’s Managing Partner John Reynard‘s experience as a CEO,COO, and... How to Divide Law Firm Partnership Income: One of the quickest ways to silence a roomful of lawyers is to raise the question of how...
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How to Get Your Clients to Pay You

How to Get Your Clients to Pay You

“How do I get my clients to pay my bill?” I was asked this question recently, and in thinking about the answer I was reminded of my college days where I played a lot of poker. In stud poker, some cards are displayed up, some down or in your hand. These are your “hole” cards, […]

Earn the Privilege of Being Selective

Earn the Privilege of Being Selective

Last week I selected 100 people from my list of Rainmaker Minute subscribers and I made them an irresistible offer. You see, I’ve developed a new self paced coaching program and I need 10 new lawyers to test it each month.  So last Thursday I sent an email to 100 people on my subscriber list […]

The Top 5 Myths About Business Development for Law Firms

The Top 5 Myths About Business Development for Law Firms

The beginning is the most important part. – Plato Just like one might receive a different explanation of the game of football from someone born in Texas as opposed to another in Brazil or England, “business development” can vary depending on whom you ask. But to really understand what successful business development is one must […]

Driving Marketing Change at Law Firms - A Test of Leadership

Driving Marketing Change at Law Firms – A Test of Leadership

Although it is never easy to challenge the status quo or achieve fundamental change within an organization – especially at a law firm. Yet change is a fundamental component to success. How does a firm steeped in culture and tradition address these questions? Very carefully. Especially if it is driven by a law firm marketing […]

Why I Like the Term Counselor at Law

Why I Like the Term Counselor at Law

The term counselor-at-law is more in keeping with high goals and ambitions than the term lawyer. Counselor elicits an image of one who has deep knowledge–who dutifully informs and offers insight into critical matters of the mind and heart. A counselor is a person who guides others–a confidant and a pathfinder, and law firms would […]

Law Firm Culture and You

Law Firm Culture and You

Think about your law firm and its environment. It doesn’t matter if the firm is large, medium or small; the culture around you is what is important. Your law firm probably has some written policies and procedures, maybe a mission statement and strategic goals it would like to reach. But what about the unwritten rules […]

Running a Bankruptcy Law Firm - 7 Tasks a Bankruptcy Lawyer Can Outsource Right Now

Running a Bankruptcy Law Firm – 7 Tasks a Bankruptcy Lawyer Can Outsource Right Now

Outsourcing and the use of virtual bankruptcy assistants is a hot topic these days, as bankruptcy lawyers looking to manage their practices more efficiently struggle with maintaining profitability in the face of the burdensome requirements of the Bankruptcy Code. What Can A Bankruptcy Lawyer Outsource Quickly And Profitably? Here are just a few ideas: Bookkeeping. […]

How to Determine Your Fees

How to Determine Your Fees

Determining fees is a difficult law practice management task for most attorneys when thinking through their law firm marketing plans. In determining fees for certain services, attorneys often fall short of what they should charge. Too many attorneys are afraid of even charging the competitive price for their services when making their law firm marketing […]

Successful Law Firm Retreat Information

Successful Law Firm Retreat Information

A law firm retreat is a valuable management and marketing tool even for the solo practitioner. I would say especially for the solo practitioner. The larger the firm the more imperative it becomes for at least an annual meeting to provide direction to the process of running your business. Spike Lee made a movie called […]

Law Firm Business Card Design That Gets New Clients

Law Firm Business Card Design That Gets New Clients

I am asked from time to time what an attorney should do about their law firm business cards since they are about to get some new cards. Actually I would recommend you not wait until you run out of cards currently to think through your business card strategy. You may or may not have to […]

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