Quarterbacking Success in a Challenging Field: Every team needs a quarterback, especially when that team is composed of attorneys,... Helping Clients Navigate a Challenging Legal System: “ We bring the same power,resources, experience, and novelapproach to every case we... How to Get More Law Firm Reviews Online: With all the stories we hear of identity theft and security breaches these days, it can... 5 Lessons for Law Firm Marketers From HubSpot’s INBOUND 2017 Conference: I know some folks within law firms are wary of attending marketing conferences outside of... Are You a Networking Rock Star or Rookie?: If you’ve read my book The Attorney’s Networking Handbook, you probably know that I... San Diego Personal Injury Attorneys Motivated to Care: “The most important thing is that you care about what you do. As an attorney I care... COMBINING HUMAN RELATIONSHIPS WITH TECHNOLOGY’S ADVANCES: Anthony Geraci, founder of Geraci Law Firm, believes the path to success in the coming... Networking: How To Disengage From a Dead-End Conversation: We’ve all found ourselves trapped in a dead-end conversation at a networking event.... What’s New in Structured Settlements? A Lot!: Structured settlements became a popular alternative to lump sum settlements in the 1970s.... Written Schedule of Services and Fees Multiplies Credibility, Increases Client Comfort: How do you present fees in a way that emphasizes the value of your services and takes the...
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How to Get Your Clients to Pay You

How to Get Your Clients to Pay You

“How do I get my clients to pay my bill?” I was asked this question recently, and in thinking about the answer I was reminded of my college days where I played a lot of poker. In stud poker, some cards are displayed up, some down or in your hand. These are your “hole” cards, […]

Earn the Privilege of Being Selective

Earn the Privilege of Being Selective

Last week I selected 100 people from my list of Rainmaker Minute subscribers and I made them an irresistible offer. You see, I’ve developed a new self paced coaching program and I need 10 new lawyers to test it each month.  So last Thursday I sent an email to 100 people on my subscriber list […]

The Top 5 Myths About Business Development for Law Firms

The Top 5 Myths About Business Development for Law Firms

The beginning is the most important part. – Plato Just like one might receive a different explanation of the game of football from someone born in Texas as opposed to another in Brazil or England, “business development” can vary depending on whom you ask. But to really understand what successful business development is one must […]

Driving Marketing Change at Law Firms - A Test of Leadership

Driving Marketing Change at Law Firms – A Test of Leadership

Although it is never easy to challenge the status quo or achieve fundamental change within an organization – especially at a law firm. Yet change is a fundamental component to success. How does a firm steeped in culture and tradition address these questions? Very carefully. Especially if it is driven by a law firm marketing […]

Why I Like the Term Counselor at Law

Why I Like the Term Counselor at Law

The term counselor-at-law is more in keeping with high goals and ambitions than the term lawyer. Counselor elicits an image of one who has deep knowledge–who dutifully informs and offers insight into critical matters of the mind and heart. A counselor is a person who guides others–a confidant and a pathfinder, and law firms would […]

Law Firm Culture and You

Law Firm Culture and You

Think about your law firm and its environment. It doesn’t matter if the firm is large, medium or small; the culture around you is what is important. Your law firm probably has some written policies and procedures, maybe a mission statement and strategic goals it would like to reach. But what about the unwritten rules […]

Running a Bankruptcy Law Firm - 7 Tasks a Bankruptcy Lawyer Can Outsource Right Now

Running a Bankruptcy Law Firm – 7 Tasks a Bankruptcy Lawyer Can Outsource Right Now

Outsourcing and the use of virtual bankruptcy assistants is a hot topic these days, as bankruptcy lawyers looking to manage their practices more efficiently struggle with maintaining profitability in the face of the burdensome requirements of the Bankruptcy Code. What Can A Bankruptcy Lawyer Outsource Quickly And Profitably? Here are just a few ideas: Bookkeeping. […]

How to Determine Your Fees

How to Determine Your Fees

Determining fees is a difficult law practice management task for most attorneys when thinking through their law firm marketing plans. In determining fees for certain services, attorneys often fall short of what they should charge. Too many attorneys are afraid of even charging the competitive price for their services when making their law firm marketing […]

Successful Law Firm Retreat Information

Successful Law Firm Retreat Information

A law firm retreat is a valuable management and marketing tool even for the solo practitioner. I would say especially for the solo practitioner. The larger the firm the more imperative it becomes for at least an annual meeting to provide direction to the process of running your business. Spike Lee made a movie called […]

Law Firm Business Card Design That Gets New Clients

Law Firm Business Card Design That Gets New Clients

I am asked from time to time what an attorney should do about their law firm business cards since they are about to get some new cards. Actually I would recommend you not wait until you run out of cards currently to think through your business card strategy. You may or may not have to […]

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